Daniel Wellington was launched in Stockholm, Sweden by Filip Tysander in 2011 during his meeting with a British gentleman with impeccable style. The gentleman wore a retro-styled watch on an antiquated NATO strap.

Since then, Filip took this minimalistic design and turned it into a viral piece of accessory favoured by all around the world. With his thorough digital strategy, the brand became ubiquitous, establishing stores in 25 cities such as Taiwan, Japan, South Korea, Singapore and Australia.

Daniel Wellington is recognised for its minimalist and simplistic designs which accentuate its Scandinavian origins.

The watch features a flawlessly streamlined elegance on the wrist without excessive embellishments or details. Chronograph enthusiasts can tailor-make their watches by choosing from 3 different sizes – 26mm, 34mm and 36mm.

In addition, the ultrathin case comes in silver or rose gold, giving prominence to the watch’s sophisticated undertone. Some of the watch’s best-selling models include the Classic Oxford, Classic Bristol, Classic Sheffield, Class Warwick and the Classic Glasgow.

Visit Daniel Wellington at Bugis Junction for timeless fashion statements engineered to perfectly complement any outfit or occasion.