The house of FENDI was established in Rome in 1925 by Adele and Edoardo Fendi. Their first boutique, initially specialising in handbags and fur, quickly gained international recognition for its elegance, craftsmanship, innovation, and style.

A significant milestone in FENDI's journey was the collaboration with Karl Lagerfeld, which commenced in 1965. Later, in 1992, Silvia Venturini Fendi joined Lagerfeld in shaping the brand's creative direction. She initially took charge of leather goods accessories, followed by overseeing the kidswear and menswear lines in 1994.

In 2000, FENDI became a part of the LVMH Group, with LVMH acquiring majority ownership in 2001. This partnership further strengthened the brand's position in the industry. Today, FENDI is widely recognised as a symbol of quality, tradition, experimentation, and creativity.