Maison 21G is a bespoke haute couture perfume house enabling consumers to tailor-make their own signature scent.

A revolutionising fragrance concept combining an AI-guided personality quiz to determine the right scent for each person and pairable perfume essences blended by Maison 21G’s own patented La Source technology.

With full customisation of what goes in their perfume, all customers are given complete freedom to express their individuality through scent.