Founded in 1998 by Simon and Tamara Hill-Norton, Sweaty Betty is a renowned activewear brand that originated in Notting Hill, London. Our primary goal is to empower women to both look and feel incredible as they lead active lives. We believe that when you feel good, you have the power to achieve anything.

At Sweaty Betty, we are known for our iconic bum-sculpting leggings, which have become a staple in women's wardrobes worldwide. However, our commitment to innovation goes beyond just stylish designs. We pride ourselves on using technical high-performance fabrics that enhance your performance and provide ultimate comfort during any workout.

What sets Sweaty Betty apart is that every piece is designed by women, for women. We understand the unique needs and desires of active women, and our clothing reflects that understanding. From the studio to the street, our collections are carefully curated to make you feel powerful and amazing in every situation.

Our success lies in our relentless pursuit of excellence. We continuously push boundaries to deliver exceptional quality and craftsmanship in all our products. With attention to detail and a focus on functionality, we strive to create activewear that not only looks fantastic but also performs exceptionally well.

As a brand, Sweaty Betty embodies inclusivity and diversity. We celebrate women of all shapes, sizes, and backgrounds, and our mission is to inspire confidence and self-expression through our clothing. Sweaty Betty is more than just a brand; it's a community of like-minded women who support and encourage each other on their fitness journeys.

We invite you to explore our collections and experience the Sweaty Betty difference. Join us in embracing an active lifestyle while looking and feeling amazing every step of the way.