Founded in Florence in 1860 as a workshop, shop, and school of watch-making, Panerai has a long-standing history in supplying precision instruments to the Italian Navy's specialist diving corps. With a focus on creating timepieces for deep underwater use, Panerai watches are renowned for their exceptional legibility and luminosity even in the darkest conditions.

In 1997, Panerai embarked on a new chapter when it became part of the Richemont Group and expanded its presence to the international market. Since then, the brand has continued to evolve and excel, combining Italian design flair and rich heritage with the expertise of Swiss horology.

Today, Panerai stands as a leading luxury watchmaker and operates its own manufacture in Neuchâtel, Switzerland. This state-of-the-art facility serves as the hub for the development and craftsmanship of Panerai's movements and watches. Through meticulous attention to detail and a dedication to precision, Panerai continues to create timepieces that combine aesthetic elegance with technical excellence.

With a commitment to pushing boundaries and embracing innovation, Panerai remains at the forefront of horological advancements. Each Panerai watch is a true reflection of the brand's unwavering passion for quality, functionality, and timeless design.