Inspired by music, SPORT b. opened its first shop in Marseilles in 1999 by creating an upbeat and modern wardrobe for women and men with the iconic dinosaur and thunder that can be easily found across collections.

Renowned for its vibrant designs and high-quality functionality, the brand also inherits the kind of playfulness from agnès b, its mother brand.

SPORT b. continues to stay young and rebellious by creating effortless chic streetwear for everyone.