As a retailer that strives to make lives better, FairPrice seeks to provide for the various segments of the community.

FairPrice Finest is a concept which seeks to bring the finer things in life to customers at fair prices while also providing daily essentials.

Recognising the number of working professionals and expats in the vicinity, the new FairPrice Finest store at Paya Lebar Quarter is a balance between simplicity and sophistication, value and quality, wellness and indulgence.