HOOGA (hue-guh) is a Danish-inspired, home décor shop based in Singapore and Malaysia.

In this Scandinavian concept homeware store, every turn unveils new ornamentations that relate to the many pleasures we associate with everyday living.

It could be relishing a cosy evening over home-cooked dinner or simply enjoying your favourite book with that rich mug of hot cocoa.

HOOGA is about the conscious pursuit of happiness through appreciating simple pleasures of life.