NOVELA aims to delight customers with wide ranges of exceptional prestige beauty products including skincare, fragrances, make-up and personal care and services by offering the beauty fans “one-stop specialty beauty house”- comprising of multi prestige beauty brands from countries.

Founded in 2012, and our retail stores are designed with its revolutionary concept of providing modern, comfort and style together with calm and relaxed ambience for fans to maximize their shopping experience and inspire them to express their individual beauty.