NTUC FairPrice Co-operative Ltd was founded by the labour movement in 1973, with a social mission to moderate the cost of living in Singapore.

From one supermarket, it has grown to become Singapore’s largest retailer, with a network of more than 200 outlets comprising FairPrice supermarkets, FairPrice Finest, FairPrice Xtra, FairPrice Homemart, FairPrice Xpress and Cheers convenience stores. NTUC FairPrice also owns a Fresh Food Distribution Centre and a centralised warehousing and distribution company.

Today, with its multiple retail formats serving the varied needs and interests of people from all walks of life, the social mission of NTUC FairPrice has evolved to make the dream of living well accessible to everyone by moderating the costs of the good life.