Maison Margiela Fragrances, in partnership with Aura Prestige Pte Ltd, its exclusive distributor in Singapore, has opened its second fragrance boutique in Singapore at Vivocity.

The new boutique, spanning 36 square-foot, offers a full line-up of the house’s iconic REPLICA perfume collection as well as a selection of home scenting and bath and body products.

Enter a sophisticated, luxurious scent-uary that is set to evoke memories through a series of olfactory delight and visual storytelling.

Bathed in a full off- white, sleek interior, the minimalist space is accented by pastel-coloured acrylic tubes above head that artistically mimic a pearlescent rainbow.

Shoppers are also able to “immortalise” their favourite memory with a photo print-out that can be inserted into a specially designed fragrance cotton pouch at the personalisation area in the boutique.

This special service is complimentary with every purchase of a 100ml REPLICA perfume bottle.