Bee Cheng Hiang has been passionately committed to making the best Bakkwa since 1933.

The home-grown brand uses the most natural and premium ingredients possible and maintains an unyielding position on rejecting the use of MSG, artificial preservatives, meat-tenderiser, colouring and flavouring.

Known for its enterprising and innovative spirit, Bee Cheng Hiang has pioneered various products that have redefined the Bakkwa industry, such as the Mini EZ Series (vacuum-packed Bakkwa) and the EZ Mini Crunchies series (crunchy floss).

Today, with more than 366 stores in 11 countries and regions, Bee Cheng Hiang is the largest Bakkwa retailer globally.